The Startup CEOs Role: Decision Making
Jun. 7th 2010
Ben Horowitz has a great post on his blog titled: href="http://bhorowitz.com/2010/05/30/how-andreessen-horowitz-evaluates-ceos/">How Andreesen Horowitz Evaluates CEOs.
One of the key elements of their evaluation is decision-making. Here’s just a quick snippet from Ben’s post:
Some employees make products, some make sales; the CEO makes decisions. Therefore, a CEO can most accurately be measured by the speed and quality of those decisions. Great decisions come from CEOs who display an elite combination of intelligence, logic, and courage.
That’s absolutely true. It’s something I’ve written about before — href="http://www.instigatorblog.com/startup-ceo-decision-making/2009/12/22/">Startup CEOs Make Millions of Decisions.
Recently someone asked me what the difference was between being an early employee at a startup and a co-founder. My response was: Decisions. As a startup founder that’s your job, making decisions. And this is especially true of the startup CEO.
But what’s equally important – and something I reflect on a lot – is all the decisions that a startup CEO or founder never makes.
href="http://www.instigatorblog.com/indecision-kills-startups/2009/12/16/">Indecision kills startups. And that rests squarely on the shoulders of the startup CEO and co-founders.
When reflecting back on past mistakes and lessons learned, it’s oftentimes the decisions we didn’t make that have the most impact.
This is the 3rd of a series for startup CEOs (and co-founders). Here were the first two:


Trevor re How would you save Blockbuster?
8.4 Billion....lol All the niche marketing and fee reductions in the world is not going to convince me to rent movies at a brick and mortar establishment. […]
Eric re How would you save Blockbuster?
BTW Natalie, very interesting idea with the Burn-on-Demand. That would really reduce inventory carrying costs and make logistical issues much easier. However, when the videos were returned, […]
Eric re How would you save Blockbuster?
Excellent thoughts to get the discussion going. As an update, Blockbuster has expanded to out-of-home DVD rental kiosks as well as an online rental platform which delivers […]
Natalie re How would you save Blockbuster?
Some food for thought: Would they be better off with a pricing model that builds volume at lower price points? Media consumption has shifted, and willingness to […]
Eric re How would you save Blockbuster?
Some great points here. I like the broad range of issues that we've looked at here, ranging from the inability to engage the community, right up to […]